Sunday, 8 July 2012
It’s a fact that the overwhelming percentage of online marketers, including affiliate marketers, are making very little to no money whatsoever. That’s because many of them don’t take consistent action, which leads to big mistakes. In this article we’ll go into some areas of affiliate marketing where a lot of people seem to have trouble.
What would be your guess as to the nunbers of marketers online who use email list marketing? The number is very small. In case you really don’t know, doing email list marketing from a solid knowledge base can totally change everything in your business. You have to make sure that you’re not losing on prospects/customers by grabbing there contact information when they visit your site. List building allows you to lessen the impact of visitors leaving without buying anything. Without trying to get their contact details then once they’re gone, it’s forever. With a list you will have many more opportunities to get your marketing message in front of them as well as more than one product promotions. But remember, the more targeted your email list is, the higher returns you will get. The best way to build a targeted email list is to offer your visitors a free product such as a free report or an ebook that they can download in exchange of your email address. You can offer them anything you think is valuable and worth it. But make sure it is good quality information and not trash, and also it needs to be something that relates to your market and your product, or service. It’s important that they become interested in you and begin to trust you.
Quality is almost always more important than quantity, it depends on what you’re doing, but with affiliate marketing you want quality. Of course one of the things we’re talking about is the quality of the products you promote. You don’t want to get into a situation where you’re marketing so many things that you cannot do a good job of it. So of course you’ll want to just pick a few and then make them profitable, and after that you can add more. Never have so many campaigns going that you cannot handle it, time or money wise. You might get lucky here and there, but eventually, that’s about it. We have said for a very long time that using the principle of testing is the intelligent way to build and become profitable. Talk to people in a good business forum for IM where Sky Builder is discussed, and you will find there are tons of ways to apply the principle of testing. Who will ever know why people in business do not do the things that will help them to make more money.
If you are working on your first website or marketing campaign, just stay cool, calm and proceed deliberately without getting in a huge hurry about it. Very often what is in your best interest and what you will eventually do can sometimes diverge. The extent of what will be involved in any test situation will be determined by your primary method of marketing.
What many people do when they just want to get an idea about possibly using anything new on their site is test somewhere other than the home page. No discussion about testing would be complete without mentioning how critical tracking is so you can have metrics to analyze.
If you can get in the habit of taking as much action as possible each day, then you’ll be cultivating a powerful work ethic. Take action like never before, and don’t get struck by analysis paralysis. You have zero chances of success, with anything really, unless you take action and have solid information. Too many online marketers are scared stiff about making mistakes in their business, and that is a huge mistake because the very best marketers still make mistakes – so just don’t worry about it. Try to avoid getting hung-up on buying expensive courses and getting bogged down with learning, just learn enough to get started and press on with action.
All in all, affiliate marketing is not rocket science. Like everything else, you have to learn about it, and then you have to do… or take action – but you can make money. There are lots of successful marketers and the only thing they do is affiliate promotions.
Saturday, 7 July 2012
Everyone knows that more and more people are using their mobile devices to browse the internet and stay connected 24 hours a day. Even Facebook is struggling with the transition to mobile and how they can continue to monetize their traffic of almost a billion users that are on their network. Even though Facebook isn’t serving ads to the millions of users that have the Facebook App installed on their phones, the sheer volume of people using their app is still quite powerful.
Mobile apps and marketing are quickly becoming one of the top methods for increasing traffic to web sites and businesses. With that in mind, if you don’t currently have an app of your own, you need to be asking yourself why? It’s not just web sites and blogs that should have a mobile app of their own, but also local businesses, sports teams, events, organizations, brands and really anything else you can think of.
One of the biggest reasons why so many people and businesses still don’t have an app of their own, is simply because they don’t know how or don’t have the money to hire a programmer and designer to put an app together. Fortunately there are online sites like Shoutem.com which makes the design process much easier and cheaper than finding your own design team.
Shoutem.com specializes in making the process of creating mobile apps easy. Once you sign up to their web site you can walk through the creation process, design applications to match the look and feel of your current web sites and brands, and all add any additional content, rss feeds or other features you may want to add to your app. This sure beats the process of having to find a programmer and designer on oDesk or eLance and continually working with them to create something you like, then dealing with the higher freelance costs.
How Shoutem Works & It’s Many Features
Visual examples are always the best way to learn about a service or product before getting your hands on it. Check out the short video below to watch the design and creation process for creating your own app for Apple or Android mobile devices. Once you complete the video, you can visit the Shoutem web site, create a free account and start playing around with their creation tools and see what you can make for your blog.
Creating an Application to Match Your Site and Brand
No matter what type of business, organization or even you have, a mobile application can open up a word of opportunities. From delivering your web site content to mobile users, keeping local customers updated with your latest promotions and coupons, or even keeping your fans updated with pictures, release and tour dates… it’s all possible through the creation of your own mobile app.
Using the advanced customization modules available through Shoutem, you can create a mobile app that matches the look and feel for your business or web site, while also sending your latest updates right to your mobile device.
In addition to matching the look and feel of your site, you will also be able to setup the following:
Pull all existing news feeds from your website into your mobile app
Sync your posted events into your mobile app automatically
Link your web blog posts to locations in your app
Embed your mobile app’s updates, top places and top users widgets in your website and promote your app.
Create Your Mobile Application Now!
As more people continue to ditch their own cell phones and upgrade to Apple and Android phones, we will continue to see a massive push of companies, brands and local businesses trying to take advantage of the mobile app market. If you haven’t thought about creating an app for your business, it still isn’t too late… but your competition may already be establishing their mobile presence while you are falling behind.
Visit the Shoutem web site and start creating a mobile app for yourself or your business. There is no credit card required to get started, and depending on the features you would like included in your app there are a few different membership levels to choose from, starting at just $29.90 per month.
Friday, 6 July 2012
Keeping your affiliate marketing techniques relevant and timely is one of the most crucial elements to success. Be assured that you are kept abreast of everything your affiliate have to propose. There are always new tools to make ads more interesting for readers.
Determine which advertisements have worked the best with your target market. Understated, subtle advertisements may suit one demographic, while another responds well to cutting-edge multimedia campaigns. When you are picking out which ads to you, keep your target audience in mind.
A pay-per-sale affiliate program can be a risky plan. On the other hand, this approach can pay off tenfold if all goes well. Before signing with any affiliate companies do your research so you know if they are a good match with your site.
Try to brainstorm a variety of creative ways that your customers could use the products that you are promoting. For example a mat for the backdoor that has a high lip could double as a tray for pet food and water.
Save your business for reputable, generous affiliate companies. Set a high standard for your business by only accepting 20% or more in profits for your sales. Affiliate companies that are good to do business with know that hard work deserves better rewards.
Your goal isn’t to poach customers from your competitors, but rather to persuade them to buy from you because you are better at predicting and fulfilling their needs. This advice will help you get on the road to success.